More than just a retail store, East Honolulu Clothing Company is also a local fashion design and production studio. 

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Home of the original wick-away aloha shirt and Hula Holoholo convertable dress, we have been printing and creating cool comfortable island wear from wicking athletic fabrics for over 20 years.

Come enjoy our relaxing country atmosphere, talk story, shop for unique locally made gifts, see how we print the fabric and where we make our clothing.

Buy our ready to wear off the rack, or participate in the creative process by having a custom garment made; where you select cut, fabric, print and ink colors.

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(808) 259-7677

Home of the Hula Holoholo

our way cool convertable dress be worn over 25 different ways, made of the finest super stretchy, wicking yoga fabric  whether you wear it as a dress or as a skirt, our incredible fabric offers superior support and shape retention

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